Reaching Some of the World's Most Affluent Readers
he Antigua Classic Yacht Regatta has become one of the world's premier yachting events, and is attended by an international array of affluent travellers. The event is regarded as one pivotal to Antigua's economy, and as such receives extensive promotional assistance through the Antigua Ministry of Tourism & Civil Aviation and the Antigua Hotels and Tourist Association.
Readers of the Antigua Classic Yacht Regatta come to the event with considerable discretionary income, a formidable budget for luxury and a desire to spend it to enjoy the most out of their experience while attending the regatta and visiting the island. The Official Programme provides a rare experience to reach an upper tier readership through a publication that they are certain to make ample use of throughout the regatta. And given the programme's further distribution through the Nicholson's Yacht Charter Show in December 2005 and the London Boat Show in January 2006, this only adds value to your advertising dollar through extending the publication's relevancy period and further broadening its geographic reach and readership. Antigua Classic Yacht Regatta Programme is also distributed to all overseas representatives for Antigua and Barbuda in Canada, the US, the UK and Europe.